Le Dispatch

The Half-Million Euro Minute: M6 Sets Historic Ad Rates for 2026 World Cup Final

M6 banks on a deep run by the French national team, pricing prime 30-second spots for the 2026 Final at an unprecedented half-million euros.

Feb 10, 2026
∙ Paid

As the countdown to the 2026 FIFA World Cup begins, French broadcaster M6 is preparing for a financial windfall. On February 5, the network’s advertising arm, M6 Unlimited, unveiled a record-shatteri…

User's avatar

Continue reading this post for free, courtesy of Le Dispatch.

Or purchase a paid subscription.
© 2026 Le Dispatch (c) Ecran total International · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture