🪢 Ethics, Algorithms & Arthouse: How France is Shaping AI in Storytelling
This is your French update, now live from Substack.
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Issue #199 • Thursday 9th, October 2025
LE BIG STORY 📰
SPECIAL FOCUS 🔎
SPONSORED BY MIPCOM 2025
All Eyes on Cannes: MIPCOM 2025
From 13–16 October 2025, the global entertainment industry gathers at the Palais des Festivals for MIPCOM CANNES, the world’s leading market for TV and streaming content. Over 10,500 delegates from 100+ countries, including 3,240 buyers, meet to discover fresh stories, strike partnerships, and close deals. The 41st edition puts the spotlight on the Creator Economy, bridging digital creators with producers, distributors, platforms, and brands. Expect exclusive keynotes (including Mattel), world premieres (Ku’damm 77, CBS’s Boston Blue), inspiring conferences, and 350 stands showcasing the best in entertainment. Don’t miss the chance to connect, create, and shape the future of content in Cannes.
LE PETIT UPDATE 🗞️
The European Film Academy will honor Liv Ullmann with its Lifetime Achievement Award, celebrating her extraordinary career as an actress, director, and screenwriter at the 2026 ceremony in Berlin.
EU screenwriters and directors are demanding stronger authors’ rights, urging the European Parliament to guarantee fair remuneration in the age of streaming and AI.
Crunchyroll and Sony Pictures set a December release for Demon Slayer: Hashira Training Arc, continuing the global anime phenomenon’s cinematic run.
Arte has launched an interactive horror experience, experimenting with immersive storytelling that blends gaming and cinema.
The French rights society SACD achieved a confirmed level of carbon certification, recognizing its sustainability efforts across cultural operations.
A new French report on AI and creative industries highlights both opportunities and threats posed by generative tools, calling for stronger regulation and training.
Reese Witherspoon’s production company Hello Sunshine is reportedly closing its unscripted division, while still exploring partnerships in Europe amid surging demand for female-led storytelling.
Despite a quieter summer, cinema attendance in France remains steady, showing resilience thanks to strong family titles and event releases. The CNC’s latest annual report reveals how audiences continue to favour theaters as a communal space, while digital platforms influence their moviegoing choices more than ever.
Mediawan is restructuring its international distribution operations, merging sales arms to streamline global deals and better position its premium content portfolio.

