Can Immersive VR and Live Sports Save the French Cinema Experience?

At the 79th Cannes Film Festival, industry experts gathered to warn that the “Big Screen” must evolve or face irrelevance. The solution? Transforming multiplexes into “desired destinations”.

May 14, 2026

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CANNES — What is the future of the movie theater? This existential question took center stage on May 13, 2026, during a panel organized by the CST (the French Higher Technical Commission for Image an…

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